Your cart is empty.

Browse Categories


Search


Stay In Touch


Login



What Physicians Want, Volume II

Price: $49.95
Item Number: PEDZ208
Table of Contents:
  • Doctor's Orders
  • Tough Nut to Crack
  • How to Blend Science and Promotion at a Healthcare Exhibit
  • Shining a Light on the New Sales Force Models
  • Goodbye, Willy Loman
  • Ten Minutes to Connect
  • Maximize Your Marketing Spend
  • The New Four P's of Marketing
  • Do You Have a Head of Social Media?
  • Weathering the Compliance Storm
  • New FDA Campaign Targets Detailing, Trade Shows
  • Moving Beyond Claims-Based Messaging
  • Managing the Middle
  • What Pharma Needs to Know About M-Health
  • Adherence Through Education
  • Patients Want to Talk. Do You?
  • With a Little Help From Their Peers

Product Reviews

(0 Ratings, 0 Reviews)