CBI's 2nd Annual Life Sciences Forum on Social Media Regulations and Compliance - Online Compendium

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Item Number: C11Q028

Mitigating enforcement risks in anticipation of DDMAC guidance

The growing impact of the social media channel -- why it's worth the regulatory and compliance headache
Analysis of FDA's guidance process on promotion using the Internet and social media tools
Lessons learned through DDMAC enforcement of social/digital media -- untitled and warning letters
Examining risks and enforcement related to the use of testimonials
Understanding risks and enforcement related to sharing content online
Implementing social media corporate principles
Discussing company's accountability surrounding online information
Leveraging your promotional review committee to appropriately manage enterprise risk
Using social media to expand reach to physicians
Developing monitoring practices, training programs and audit plans which address social media issues
Gaining insights with social media to tailor medical communication messaging
Social media listening -- understanding the benefits and risks

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